The Investment

Bubbakoo’s Burritos is a fast-casual brand centered on a customer value proposition that emphasizes product customization, high-quality ingredients, and efficient operations.

An innovative, digital-forward, emerging growth, fast-casual brand

Since its founding in 2008, the company has expanded to over 200 restaurants, with about 200 open and under development, across about 20 states. The brand generated well over $100 million in system-wide sales last year and now serves more than 1 million guests annually.

Investment Highlights

  • 2008

    Year established

  • 150+

    Units open

  • Menu

    Mexican Fusion

  • $120M+

    Systemwide Sales

  • 1M+ Annually

    Guests served

  • 27%

    AVG Food Cost (corporate locations)*

  • 29% (with manager, fully loaded)

    AVG Labor Cost (corporate locations)*

  • 8%

    AVG Occupancy Cost (corporate locations)*

  • $31

    AVG customer ticket

  • $1M

    AVG sales (corporate locations)*

  • 1200 - 1600 sqft

    Small footprint

  • $550K

    Startup Costs

  • 2:1 Approximately

    Sales to investment Ratio

  • 50%+

    % of revenue ordered from online platforms
*See FDD for further details
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10 Reasons

skilled multi-unit restaurateurs invest in Bubbakoo’s.
With a growing franchise base, expanding national footprint, and consistent unit-level performance, Bubbakoo’s is positioned as a high-momentum opportunity in the fast-casual segment. The brand offers a differentiated product, a proven operating model, and a vision centered on bringing people together through great food and genuine hospitality.
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    1. PROVEN, SCALABLE GROWTH

      • 140+ stores with 50+ units in development
      • 65% unit growth CAGR (2019–2025)

    1. STRONG UNIT-LEVEL PERFORMANCE

      • Avg. franchisee gross sales $903K; top performers $1.98M
      • Avg. corporate gross sales $1.04M; high performers $1.47M

    1. ATTRACTIVE INVESTMENT RANGE

      • Avg. new store cost ~$550K (range $356K–$757K)
      • Supports multi-unit ownership and scalable growth

    1. EFFICIENT OPERATIONS

      • Avg. food costs 27%, labor 28.9%, occupancy 7.93% (corporate)
      • Streamlined model optimized for profitability

    1. DIGITAL-FIRST REVENUE ENGINE

      • 50% of orders are digital with a $31 avg. ticket
      • Full online ordering + 3rd party delivery

    1. HIGH CUSTOMER LOYALTY

      • 56% of repeat customers return within 90 days
      • $263 avg. life-time spend per guest

    1. MENU CUSTOMIZATION DRIVES SALES

      • Build-your-way model appeals to a broad audience
      • Higher average ticket through personalization

    1. COMPREHENSIVE MARKETING SUPPORT

      • National and local campaigns guided by the in-house team
      • Mobile app rated 4.8 stars drives engagement and loyalty

    1. STRONG BRAND MOMENTUM

      • $120M+ system-wide annual sales
      • Expanding footprint across 19 states

    1. INDUSTRY-LEADING TRAINING & OPERATIONAL SUPPORT

      • Comprehensive (~250 hours) covering product, service, operations & management
      • On-site support with certified trainers for opening, and ongoing coaching
what are the

startup costs?

With a low $550K target investment and average sales of $1MM+ (see the FDD for details), we achieve a close to 2:1 sales-to-investment ratio.
TYPE OF EXPENDITUREAMOUNTMETHOD OF PAYMENTWHEN DUETO WHOM PAYMENT IS TO BE MADE
Initial Franchise Fee1$35,000 Lump SumWhen Signing your Franchise AgreementUs
Training Expenses2$5,000 to $10,000As ArrangedAs IncurredThird-Parties
Utility and Security Deposits3$1,000 to $10,000As ArrangedAs ArrangedLandlord and Utility Companies
Insurance Premiums4$1,000 to $8,000As ArrangedAs ArrangedThird-Party Insurance Agency
Business Permits and Licenses5$3,000 to $20,000As IncurredAs IncurredGovernment Agencies
Rent (3 months)6$12,000 to $25,000As ArrangedAs ArrangedThird-Party Landlord
Design and Architectural Fees7$5,000 to $15,000As ArrangedAs ArrangedThird-Party Suppliers
Leasehold Improvements8$175,000 to $400,000As ArrangedAs ArrangedThird-Party Suppliers/Vendors
Interior Brand Design Package$5,000 to $10,000As ArrangedAs ArrangedApproved Suppliers
Signage9$5,000 to $35,000As ArrangedAs ArrangedThird-Party Suppliers/Vendors
Furniture and Fixtures10$5,000 to $10,000As ArrangedAs ArrangedThird-Party Suppliers/Vendors
Equipment11$75,000 to $120,000As ArrangedAs IncurredThird-Party Suppliers
Initial Inventory12$6,000 to $12,000As incurredAs agreedThird-party Supplier
Grand Opening Advertising13$5,000 As ArrangedAs ArrangedThird-Party Supplier or Us
POS/Back Office System14$2,000 to $5,000As ArrangedAs IncurredThird-Party Suppliers
Professional Fees$1,000 to $7,000As ArrangedAs IncurredLicensed Professionals
Additional Funds (3 Months)15$15,000 to $30,000As ArrangedAs IncurredVarious
Total16$356,000 to $757,000
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Financial Performance

AVG Sales $1MM+
  • AUV $1MM (corporate locations)
  • Low $550K Average Target Investment
  • Approximate 2:1 Sales to Investment Ratio
  • Low 8% AVG Occupancy Costs (Corporate Locations)
  • Small 1,200 - 1,500 sq ft Footprint
  • Low 27% Food cost (Corporate Locations)
  • Low 29% Labor Costs (Corporate Locations)
See FDD for more details
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Financing Options

Many franchise candidates are already multi-unit restaurateurs and come with existing banking relationships. If this is not you, we have multiple third-party options available, you can speak to a representative of Bubbakoo’s franchisee recruitment team to discuss your best financing options. Common sources of financing include the following:

SBA Loans

(7(A) or 504)
Government-backed lending programs that offer competitive rates, longer repayment terms, and lower equity injection requirements.

ROBS

(401K Rollover)

Allows you to use retirement funds, taxdeferred and penalty-free, to capitalize your business through a compliant rollover structure.

HELOC

(Home Equity Line of Credit)

Enables qualified homeowners to leverage equity for start-up or expansion costs at typically lower interest rates.